Effective Date: 25 May 2026
We respect your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act, 4 of 2013 (“POPIA”) of South Africa.
This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, purchase products, or interact with our services.
Who We Are
Vibe Vision as “we”, “our”, or “us” is an eyewear retailer. If you have any questions regarding this Privacy Policy or your personal information, you may contact us at:
- Email: support@vibevision.co.za
2. Information We Collect
We may collect the following personal information:
- Full name
- Email address
- Phone number
- Delivery and billing address
- Payment information
- Prescription or optical information provided by you
- IP address and browser/device information
- Website usage data through cookies and analytics tools
POPIA defines personal information broadly and includes identifiers such as names, contact details, financial information, IP addresses, and online identifiers.
3. How We Collect Information
We collect personal information when you:
- Create an account
- Place an order
- Subscribe to newsletters or promotions
- Submit a contact form
- Upload prescriptions or related information
- Browse or interact with our website
We may also collect certain technical information automatically through cookies and analytics technologies.
4. Why We Process Your Information
We use your personal information to:
- Process and deliver orders
- Provide customer support
- Verify payments
- Communicate regarding purchases or enquiries
- Improve our website and customer experience
- Send marketing communications (only where permitted or consented to)
- Comply with legal and regulatory obligations
Under POPIA, personal information must be collected for a specific, lawful, and clearly defined purpose.
5. Sharing of Personal Information
We may share your information with:
- Payment service providers
- Courier and delivery companies
- IT and website service providers
- Professional advisors where required
- Regulatory or law enforcement authorities where legally required
We do not sell your personal information to third parties. Any third-party operator processing information on our behalf is required to maintain appropriate security safeguards.
6. Cookies and Website Analytics
Our website may use cookies and similar technologies to:
- Improve website functionality
- Remember user preferences
- Analyse website traffic and performance
- Support marketing and advertising efforts
You may disable cookies in your browser settings; however, certain website features may not function properly.
7. Security of Your Information
We implement appropriate technical and organisational measures to protect your personal information against:
- Unauthorised access
- Loss or misuse
- Disclosure or alteration
- Cybersecurity threats
POPIA requires organisations to take reasonable measures to secure personal information and notify affected parties in case of certain data breaches.
8. Retention of Information
We retain personal information only for as long as necessary to:
- Fulfil the purpose for which it was collected
- Comply with legal, tax, accounting, or regulatory obligations
- Resolve disputes or enforce agreements
When information is no longer required, it will be securely deleted, destroyed, or de-identified.
9. Your Rights Under POPIA
You have the right to:
- Access your personal information
- Request correction or updating of your information
- Object to certain processing activities
- Withdraw consent where processing is based on consent
- Request deletion of your information, subject to legal limitations
- Lodge a complaint with the Information Regulator of South Africa
10. Marketing Communications
We may send promotional or marketing communications where you have consented.
You may opt out of marketing communications at any time by:
- Clicking the unsubscribe link in emails
- Contacting us directly
11. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external websites.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements or business operations. Updated versions will be published on our website with the revised effective date.